Compare
Bkoppeling compared with other tools for bol sellers
Invoices, reviews, invoice requests, repricer, ads and an AI Advisor in one tool. And the only one where you pay once instead of every month. Here Bluemate (formerly Bolmate), Rylee, MarktMentor, Buddli and Sellerly are set next to us, as shown on their own sites on 11 November 2026.
Only at Bkoppeling
Lifetime: € 199 one-time
No subscription and no renewal: your invoices, review emails, invoice requests, margin and notifications, for good. None of the five tools below offers that.
View LifetimeDo the math
What do you pay over three years?
Some tools use tiered pricing: sell more and you move up to a more expensive tier. Enter how many orders you have per month.
Excl. VAT, using the cheapest payment option per tool (yearly where possible). For MarktMentor, the Essentieel plan, the first one with customer invoices. For Rylee, the repricer and ads are included in the price; at Bkoppeling they are modules.
| Tool | Monthly | Over three years |
|---|---|---|
| Bkoppeling Lifetime | Nothing | € 199 |
| Bkoppeling Start | € 9,95 | € 297 |
| Bluemate | € 25 | € 900 |
| Rylee | € 49 | € 1.197 |
| MarktMentor | € 49 (Essentieel) | € 1.404 |
| Buddli | € 14 | € 396 |
| Sellerly | € 29 | € 1.044 |
Side by side
Feature by feature
"Not on their site" means we didn't find it on their website on 11 November 2026. So they may well have it. Click a tool to see a comparison with just that tool.
| Subject | Bkoppeling | Bluemate formerly Bolmate | Rylee | MarktMentor | Buddli | Sellerly |
|---|---|---|---|---|---|---|
| Pay once (Lifetime) | Yes, € 199 one-time | No, subscription only | No, subscription only | No, subscription only | No, subscription only | No, subscription only |
| Pricing model | Fixed amount, or one-time | Tiered by number of orders | Fixed amount for the all-in-one plan | Plans from € 29 to € 129 per month | Fixed amount | Fixed amount, one plan |
| Price per month | € 9,95, or € 99 per year | € 15 / € 25 / € 39 / € 69 | € 49, or € 39 with a yearly plan | € 49 (Essentieel), or € 39 with a yearly plan | € 14, or € 11 with a yearly plan | € 29 |
| Order limit | None | Yes: up to 200, 1.000 or 5.000 per month; unlimited in the most expensive plan | No, no order fees | Not checked | No, unlimited | No, unlimited |
| VAT invoices, sent to bol automatically | Yes, including LVB and credit invoices | Yes | Yes | Yes, from Essentieel (€ 49) | Yes | Yes |
| Review request in the invoice email | Yes, with product photo and click tracking | Yes | Yes | Yes, email campaigns | Yes, including QR codes | Yes, including QR codes |
| Invoice requests handled within 24 hours | Yes, automatically | Yes, invoices are sent to bol automatically | Not on their site | Yes, upload when the buyer asks for it | Not on their site | Not on their site |
| Repricer for the buy box | Yes, € 19,95 module, first 14 days free | Not on their site | Yes, in the all-in-one plan | Not on their site | Not on their site | Called "price optimization", no explanation |
| Manage ads (bids, pausing) | Yes, € 19,95 module, shown next to your real margin | Only ad costs in the profit dashboard | Yes, automatic budget, CPC and ACOS | Insights from Pro (€ 69); management as an add-on, priced by ad revenue | Not on their site | Not on their site |
| AI advisor in the tool | Yes, AI Advisor with an Apply button: € 14,95 module with Pro and Lifetime | Connection (MCP) with your own ChatGPT or Claude, AI tips for reviews | ChatRylee, separately from € 39 per month | Integration (MCP) with Claude or ChatGPT from Pro (€ 69) | Not on their site | Content assistant for texts |
| Margin per product and per order | Yes, including commission and costs | Yes, profit dashboard | Yes | Yes | Not on their site | Profit calculator |
| Alerts (buy box, requests) | Yes, in every plan | Yes, € 5 extra per month | Yes | Not on their site | Not on their site | Yes, email or WhatsApp |
| VAT: Belgium, OSS, reverse charge, KOR | Yes, per country and per product | VAT return calculation | Not on their site | Not on their site | KOR and custom VAT rates | Not on their site |
| Product research and keywords | No | Yes: product research, search volume, search rankings | Yes: product database, search volumes, ranking | Yes: product database, niches, search terms | Not on their site | Yes: keywords, ranking |
| Extra seller account | Half of your plan (Start: € 4,98 per month) | € 5 per month | € 16,50 per month | € 25 per month (€ 20 with a yearly plan) | € 5 per month | Not checked |
| Peppol for Belgium | No (but UBL to your accounting software) | Not on their site | Not on their site | Not on their site | Yes, as an add-on | Not on their site |
| Try for free | 14 days, 30 if you switch | 30 days | 30 days | 14 days | 14 days | 14 days |
| Official bol partner | No | Yes (Gold partner) | Yes (Gold partner) | Not checked | Not checked | Not checked |
Checked on 11 November 2026, per month and excl. VAT. Prices and features can change: check the provider's site for the current situation. Sources: bluemate.nl, rylee.nl, marktmentor.nl, buddli.nl, sellerly.nl. Is something no longer correct? Email klantenservice@bkoppeling.nl, and we'll update it.
To be fair
Where we win, and where we don't
What Bkoppeling stands for
- Pay once with Lifetime (€ 199). None of the five tools here offers that.
- All in one: invoices, reviews, invoice requests, margin, notifications, repricer, ads and AI Advisor. Elsewhere you often need two tools for that.
- A fixed amount, no matter how much you sell. At Bluemate you move up to a more expensive tier as your orders grow.
- An AI Advisor built into the tool itself that goes through your own numbers, with a button to apply its advice right away. You don't need to connect your own ChatGPT or Claude.
- Manage ads alongside your real margin per product, instead of only looking at ad costs.
- VAT per country and per product, with OSS, reverse charge and the KOR, and every invoice as UBL or PDF to your bookkeeping.
Where others are ahead
- We don't have product research, search volumes or a rank tracker. Bluemate, Rylee, MarktMentor and Sellerly do. If you mainly look for new products, such a tool is a better fit, and you can use Bkoppeling alongside it for your administration.
- Bluemate and Rylee are official bol partners. Bkoppeling is not: you connect with two keys from your own seller account.
- We don't have Peppol for Belgian business buyers; Buddli offers it as an add-on.
- We don't include QR codes for reviews in your package; Bluemate, Buddli and Sellerly do.
Repricers
Only looking for a repricer?
Our repricer is a module at € 19,95 per month, free for the first 14 days. To be fair: rePricer has a free plan for up to 250 items.
How our repricer works| Bkoppeling | € 19,95 per month, with every plan and with Lifetime |
|---|---|
| Rylee | In the all-in-one plan at € 49 per month |
| rePricer | Free up to 250 items, paid from € 19 per month |
| Perqo | € 29 to € 129 per month, depending on number of products |
| Channable | € 49 per month per repricer per country, on top of Channable itself |
Switching
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