30 days free when you switch
Switch from Sellerly to Bkoppeling
Sellerly costs € 29 per month. Bkoppeling creates your invoices, asks for reviews and answers invoice requests from € 9,95 per month, with a real repricer and ad management on top if you want. Or pay once with Lifetime.
No payment details needed. Your trial ends automatically; only cancel Sellerly once you're sure.
What you get
- VAT invoices with every shipment, uploaded to bol automatically
- A fair review request in the invoice email, with a product photo
- Invoice requests from bol answered within 24 hours
- No limit on orders, even in your busiest month
- Repricer, ads and AI Advisor if you want them
- Help moving over: numbering and design just as you're used to
Side by side
Bkoppeling and Sellerly
Only what we checked ourselves on Sellerly's website, on 11 November 2026. Amounts per month, excluding VAT.
| Subject | Bkoppeling | Sellerly |
|---|---|---|
| Pay once (Lifetime) | Yes, € 199 one-time, no subscription | No, subscription only |
| Pricing model | One fixed amount, however many orders you have | Fixed amount, one plan |
| At 500 orders per month | € 9,95 (Start) | € 29 |
| Order limit | No, unlimited in every plan | No, unlimited |
| VAT invoices, sent to bol automatically | Yes, including LVB and credit invoices | Yes |
| Review request in the invoice email | Yes, with product photo and click tracking | Yes, including QR codes |
| Invoice requests handled within 24 hours | Yes, automatically | Not on their site |
| Repricer for the buy box | Yes, € 19,95 module, first 14 days free | Called "price optimization", no explanation |
| Manage ads (bids, pausing) | Yes, € 19,95 module, shown next to your real margin | Not on their site |
| AI advisor in the tool | Yes, AI Advisor with an Apply button: € 14,95 module with Pro and Lifetime | Content assistant for texts |
| Margin per product and per order | Yes, including commission and costs | Profit calculator |
| Alerts (buy box, requests) | Yes, in every plan | Yes, email or WhatsApp |
| VAT: Belgium, OSS, reverse charge, KOR | Yes, per country and per product | Not on their site |
| Product research and keywords | No | Yes: keywords, ranking |
| Try for free | 30 days if you switch | 14 days |
Is something no longer correct? E-mail us and we'll update it. All tools compared
How to switch
Done in fifteen minutes
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1
Create an account
Two minutes, no payment details. You get 30 days to try everything.
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2
Connect your bol seller account
With the API keys from your seller account. Your orders come in right away, and you see your own invoice and email.
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3
Match numbering and design
Enter your next invoice number, or email us your latest invoice and logo and we'll do it for you. Then switch off Sellerly and switch on Bkoppeling.
Can I just keep my invoice numbers running?
Yes. Under Settings > Invoices you set the prefix and the next invoice number. Your first invoice from Bkoppeling will then follow right after your last invoice from Sellerly.
What happens to the invoices Sellerly has already created?
They stay where they are: at bol in your buyers' accounts, and in your own bookkeeping. Bkoppeling creates invoices for new shipments from the moment you turn on automatic processing. Older orders never automatically get a second invoice.
Will buyers get two invoices or review e-mails?
Not if you switch off Sellerly on the same day you turn on automatic processing in Bkoppeling. Bkoppeling only starts with shipments from that moment on.
Do I have to cancel with Sellerly first?
No. Your Bkoppeling trial lasts 30 days if you sign up via this page. That way you can set everything up and test it calmly, and only cancel once you're sure.
Do you help with switching?
Yes. After signing up, e-mail your last invoice and your logo to klantenservice@bkoppeling.nl. We'll set up your invoice numbering and your design for you, so your first invoice in Bkoppeling looks just like your previous one.
How do I connect bol?
With the API keys from your seller account at bol (client ID and secret). It takes a few minutes; the steps are in your dashboard. You can use the same keys as with Sellerly, or create new ones.
Try it for 30 days alongside your current tool.
Connect your seller account, check your own invoice and e-mail, and only switch once it works for your shop.